To reveal Purafil’s revolutionary new products– GridBLOK™ and PuraGrid– and to aggressively generate sales leads, we designed a custom-built a “Cube Wall” to emphasize the product’s core technology. The highlight of the display was a state-of-the art monitor that projected a continuous loop holographic movie through an auto-stereoscopic lenticular monitor. The wall also featured a back-lit Duratrans with vertical market imagery, new product displays, sales literature and the company tagline in 12 languages. An 86% sales lead increase almost doubled the previous years’ results making the roll-out the company’s most successful in over 40 years.
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